Epaulet shop - Official Affiliate thread

[ahjota]

Nah, make it Portland, OR.

 

[Michigan Planner]

Pfft... Detroit is where they should locate! Retail space is cheap and labor is plentiful!


On another note - Any chance Epaulet will ever offer a bleeding madras shirt? I would love to see what you guys could do with some of those great colors.

 

[Louys]

If anyone is willing to proxy drop me a PM. I'd be happy to pay for your services.

 

[wakawaka]

Nah, make it Portland, OR.

Ah, you misspelled there - I'm sure you meant Poland

. On a side note, I really wouldn't mind more USA down here. Especially your troops, given what has recently been happening in our region of Eastern Europe (Russia's intrusion in Crimea).

If anyone is interested in proxying stuff, I'm sure there would be plenty of takers here. It can be a bit a of PITA but you'd have many thankful customers from this thread!

Honestly, I bet you could start a thread in B&S and get people to chime in there about interest, etc.

This idea has my vote if it means any

.

 

[aldenfan]

Yes, please.

+1

 

[applky]

Thanks for the announcement, Mike! Here's looking forward to the next Epaulet incarnation.

In the meantime:



Gant x Bastian flecked donegal herringbone SC (from FW 2011, bought from EP)
Gitman x EP MTO bengal stripe cutaway collar shirt
Unseen: Pearl grey lightweight flannel Walts, Carmina x EP GMTO snuff suede chukkas
Vanda tie and PS

 

[tricky]

Don't come to Toronto. I like not seeing anyone wearing the same stuff

 

[eddiemczee]

We all know that the Bay Area has already called dibs for the next storefront!

 

[neutrino]

^ One in SF in the next 3 months before I'm outta here, please.

 

[Epaulet]

Haha, thanks guys! Actually, SF was our first thought for a West Coast brick and mortar shop. I'm quite sure that it would have been a success.

The thing is, we've had a lot of strategy meetings. Most of our business is online. And I believe that our strength is products. We aim to put out the best merchandise possible and to make a lot of it. Opening shops is a long and expensive process - and it often takes a year or two before you're actually earning anything. And that's certainly not guaranteed.

Running the LA store was a lot of fun, and we fought to spend an equal amount of time developing new items here. But doing this store took funds and labor that could have been used to upgrade the website, expand our communication, develop deeper into product categories. Someone wrote here a few months ago that he became bored with Epaulet at the start of Fall. And in many ways, I can understand - as we spent a lot of lead-up time to the season working on the LA store and the move. We're now focused more on the product than ever before, and we're seeing the benefits with great sell-throughs, a lot of enthusiasm for the brand, better press, and more satisfied and engaged customers.

A while back, Dylan and I came to LA and did a trunk show at the Downtown Standard hotel. In terms to bringing our experience to a local level, I want to develop this concept. It's not realistic for me to open a store in Chicago, but it is realistic for me to rent a hotel room, ship a representative amount of product and swatches there, and have a day-long trunk show followed by a night-time meet and greet. We can hold that in a network of cities, and potentially even partner with other stores or spaces.

We have a lot of great things on deck, and you're going to see development of the Epaulet brand like never before. We're going to bring footwear to the market that's going to blow you away. We're going to have a world-class denim collection. We'll refine and expand our trousers, suiting, and Made to Order services. We want to be the best, most diverse shop for high-quality menswear at a range of price points, and with an unwavering commitment to quality, consistency, and fit.

(haha, can you tell I've been writing all kinds of PR blurbs lately).

 

[malwear]



A while back, Dylan and I came to LA and did a trunk show at the Downtown Standard hotel. In terms to bringing our experience to a local level, I want to develop this concept. It's not realistic for me to open a store in Chicago, but it is realistic for me to rent a hotel room, ship a representative amount of product and swatches there, and have a day-long trunk show followed by a night-time meet and greet. We can hold that in a network of cities, and potentially even partner with other stores or spaces.

In that case, I (and a few others here) are going to insist you do a DC trunk show.

 

[rydenfan]

Boston!!!

 

[Epaulet]



In that case, I (and a few others here) are going to insist you do a DC trunk show.

Boston!!!

Absolutely, both places are on our list, and very easy.

Boston will absolutely happen this Fall. We'll be headed to MA for factory visits regardless, so doing a one-day show at a hotel there is a no-brainer. We can take all of the merchandise in a truck.

 

[stmaier]



Absolutely, both places are on our list, and very easy.

Boston will absolutely happen this Fall. We'll be headed to MA for factory visits regardless, so doing a one-day show at a hotel there is a no-brainer. We can take all of the merchandise in a truck.

Definitely need a picture of you with a mesh trucker hat and the leather driving gloves...

The trunk show would be amazing, especially if we could get an idea for upcoming items and be able to order non stock sizes versus seeing what comes out and either waiting for a MTO or be out of luck for items like gloves that are ordered way in advance...

 

[neutrino]

Oh, now I see what you meant. I was wondering what those details were.
I'm both sad and happy (more happy though, sorry LA folks!). Like my fav band's song goes, that's a "coincidence I can't believe, as my childhood dreams slowly come true".

Also, glad to see it specifically mentioned that one can get sized. I would be a bit shy to ask for this for some reason (probably because I'm not likely to buy much on the spot - it's more for future purchases). I'm certainly getting sized in everything there is then

Who knows when (and if) the next opportunity presents itself.

Probably a dumb question, but just to be sure: "cash purchases" means in cash as opposed to using a CC, or does it mean any in-store purchase vs. online? I'll be sure to bring some cash if it's the former.