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Introducing: Ikiré Jones

w.o.e.is.me.

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Friends in Paris, if you happen to be riding the Metro, you might see a familiar face promoting the Etonnent Voyageurs festival.:slayer:

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Holdfast

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Wore my New Lagos square for the first time today (pics here).

But it's so fun that I actually switched from a puff to a more flouncy fold later in the day, so I could show off a bit more of it!
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w.o.e.is.me.

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Hi all,

I know it's been a very long wait, but we're back with a full deck of new products. I think you guys will especially like the squares and scarves (which are made by the same manufacturer who has done work for Drake's of London).

See below, and visit www.ikirejones.com for more.

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Oh. There's also the matter of the new jackets...
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Regards,
W.
 
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Holdfast

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Nice collection, Wale. Would love to be able to wear that yellow Renaissance safari jacket somewhere, but it would totally not work with my lifestyle. Will probably get a square, plus maybe a scarf, instead. But I'm really posting to say that the Ikire Jones sales copy on your site is some of the most brilliant I've ever read. It's like J. Peterman was kidnapped, bundled in a DeLorean to the future and was so freaked out by what he saw that he just had to write about it. The Heritage section is particularly awesome e.g.
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Seriously guys, go read it (and order some stuff).
 
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w.o.e.is.me.

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Thanks! I put a lot of thought into the copy (because I'm basically an unfulfilled author pretending to be a lawyer pretending to be a designer...).
The writing is just as important as the product to me, so it's very nice to hear someone is actually reading that stuff.
 
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Holdfast

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The writing style actually reflects your clothes style: ornate, bordering on convoluted, but full of vibrant imagery and powerful contrasts that rescue a sense of immediacy with which to engage the reader or viewer. The imagery overpowers the detail, and it's that vivid sketch which sticks in the memory. Won't be to everyone's taste, and would be exhausting in large volumes, but has impact nonetheless.

PS. on a more practical note, it might be worth adding the key measurements for each jacket size to your site at some point, so potential buyers can be more confident about purchasing.
 
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